Next-Generation Sustainability Strategy Tool
Next-generation sustainability is about how, not if we will implement approaches that ensure future generations have the same, if not better, access to a healthy planet as we have today.
Bridge philosophy to get us to this point is the idea of doing the most good, not the least bad. The goal of reducing emissions or reducing waste is a sure-fire way to achieve underwhelming outcomes. A next-generation sustainability approach champions finding the most good, with the most co-benefits, and doing that. We can calculate the impact of our work using Life Cycle Assessment and Greenhouse Gas Inventories, or other sustainability metrics, to measure progress.
Internal emissions reduction measures can include installing infrastructure for cyclists, electric vehicle drivers, or supporting public transit users, reducing the energy cost to run your facilities, achieving your zero-waste-to-landfill goal, and implementing a sustainable packaging program, and many more across the greenhouse emissions Scopes. To go even further, an organization can contribute money to an external organization that is dedicated to social and environmental regeneration; in the current paradigm these are called “Offsets.”
Internal and external pollution reduction and regeneration strategies reduce cost, improve employee happiness, and, most importantly, develop deeper bonds with your customers who want to see their money going toward environmental stewardship, not destruction.
I have developed a tool to help you think through these many options and plot a roadmap for which options to pursue, and when. I work across marketing, operations, and product, to develop strategies that the CFO will approve. My background in quality management systems ensures that, with your partnership, we can achieve goals that are sustainable from an organizational process perspective, as well as for the environment.
Here is a snapshot of the tool, designed so that I can guide you toward your ideal sustainability strategy, and hold the “what when” in mind: